According to the complaint, investors were motivated to believe this Apple wise There will be an important sales point for iPhone 16 Lineup, smart and more capable Siri offering. But the shareholders claim that Apple did not actually have a working version of the characteristics when it made those announcements during the June 2024 Worldwide Developers Conference.
Earlier this year, the situation became more complicated when Apple reportedly postponed some new Siri capabilities in 2026. The initial delay came in March, and then the WWDC 2025 presentation, which overwhelmed several analysts with the company’s AI progress. In months, Apple’s shares have fallen by about 25 percent of their all -time high in the end of December 2024, eliminating the market price of about $ 900 billion.
Apple’s broken AI promise inspired this new era of litigation. , Image Credit – Apple through weback machine
From the point of view of a consumer, I think it was only a matter of time before legal action. Many users expected next-round Siri features that were out of the box. Now when the lawsuit is official, Apple may need to transfer the trust quickly to restore the trust. Ideally, this means that to distribute more AI upgrade soon, although it is likely that the company will now be more alert about overpromizing in future.
