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Emilia Wiksted It was decided to work in fashion from an early age. Growing up in New Zealand, Wikhsteed noticed that her mother studied to become a pattern manufacturer and eventually a designer. “After school every day, I will go to her studio or her store and after the customer will see fit into the customer,” Wiksted. “I will fill her pin cushion. I will understand from a very young age, essentially women wanted.”
After launching its Epinem Label in 2008, the Wiksteed Ready-to-Veer, Bridal, Home, and more have gone to design. On the latest episode of The Hu What Wear PodcastWiksted shared how her upbringing helped shape her relationship with fashion, which the pieces she loves with her latest pre-call collection, and much more.
Scroll down to the part of their conversation.
If you can share a little about your upbringing and you have formed your relationship with fashion for the first time then I would love to start.
Born in New Zealand and grew up, and my mother, she was 24 at the time, she decided to go to Tech to become a pattern manufacturer and sew clothes and essentially to be a designer. It was the year when I was born.
I have really known all this. It was always my mother and I was in Auckland. I noticed her business grows from her birth, and I met to understand and see things that became incredibly inspiring without me.
Every day of the school, I used to go to her studio or her store and see the customer fit after the customer. I used to fill her pin cushion. I understand from a very young age, essentially women who wanted.
It was in the days of pride of the 90s. Of course, you know, women were incredibly designed. From New Zealand, this is a big deal to say, as New Zealand is a very casual country.
In those days, I mean, I can still see the outfit. My mother will have a fashion show at my aunt’s house, and everyone will be ready, and it was a feast for the eyes, let’s say.
I think this was my first introduction, in fact, women to see in matching jackets and trousers, and clothes for an opportunity. He (even without me) had a huge impact.
At what point of your upbringing you felt that you have found this feeling of your personal style, and then when did you feel that it was something you wanted to translate into your brand?
In Emilia Wiksted, we are preparing intelligent women. We have this surrender to quality and beauty.
We have considered this femininity. This accurate and structure, but we are quite experimental, and we designed in the world of imagination, and that is incredibly fashion about us as a brand.
Interestingly enough, when I was too young, my mother said that it would always be a great argument what I will wear – even for nursery – because I want to wear myself and wear all kinds of layers.
Apparently, I should have had days that were set to wear my clothes and when she wore me clothes, because I was very emotional about what I would wear and what I want to wear, and very upcoming with those ideas. It was all a little crazy.
In my early adolescence, when you begin to feel who you are and who you want to be. I had a haircut like a boy. It was two centimeters long. My hair had flowers, or I wore clothes as a skater girl, and I only wore men’s clothes.
I did all kinds of things and was just very independent, I would say. I think there is beauty of growing up in New Zealand.
I am quite surprised by how generous my mother was with me. By the time I was a teenager, he created a very excellent, magnificent brand that when I went to Milan at the age of 14, I remember looking at my very little boy’s haircut and suddenly everywhere everywhere, looking and thinking, “Oh, my goodness, maybe I’m going to try to get it out.”
Nobody was accidental. All were prepared. There was an opportunity every day.
Suddenly, I think I was incredibly fascinated with him and then changed myself again.
For listeners looking to shop from pieces [pre-fall] Collections, are some items that you are the most excited about, and what can you tell us about the whole world that this collection will take avatar?
I like this collection very much. It was a collection inspired by Roselini’s film Yatra to ItalyIt is full of amazing things that I like.
In particular, I think we have a beautiful blue gingam story, a mixture of clinical gingham lines in different colors of blue.
There is this beautiful cotton summer dress that I really worn every day.
In addition, the collection has a favorite jacket and dress, which is in a single wool crepe and beautiful apple green. It is called Lizet Jacket and Leonatine Dress.
Emilia Wiksted
Lazet Jacket in Fresh Green Single Wool Crepe
Emilia Wiksted
Lenintene dress in fresh green single wool crepe
I also like Colins dress. There are two of them which are in green, but to be added with this small, small, boxy jacket, in which it is very strong topstiching and large buttons. It seems very contemporary, but also that I can wear it.
Emilia Wiksted
Coalins dress in fresh green single wool crepe
This interview has been edited and condensed for clarity.
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